We get our news increasingly from podcasts, vodcasts, video clips and grabs. It should be fast, lively, engaging - produced and delivered with assurance and trustworthiness. Michael Wilson and his team will make one-off, series or ongoing company or internal communication video news for intranet, email or download-to-device – for staff, investors, stakeholders or customers.
These can be anything from concise 30-second podcasts to in-depth interviews with key people at significant times in a company’s history.
The standard and quality of internal communication around any business or organisation can be hugely impactful and influential upon the level of competitive advantage that company establishes over the competition.
Internal communications bring people together, cement teams, generate camaraderie – and can be the difference between keeping or winning hard-fought-for business, or losing it.
Internal communication is, therefore, perhaps the most powerful of underused tools available to company